Brand -vs- Reputation
Everyone should be using PR and have a communications strategy, but I digress, we’re not there yet.
Public Relations for Your Podcast
” This is how you develop a deeper commitment from your subscribers. Personal connection is everything.”
~Tonya McKenzie, Comms & Leadership Expert
6 Tried-and-True Growth Management Strategies for Small Businesses
In order to grow your business, you might need to turn to new marketing methods that you haven’t experimented with yet. Exploring different marketing techniques can be an interesting process, and you might be surprised by your ability to tap into new audiences simply by trying out a creative tactic. ~ Lauren McGee
PR Audits – What are they and do I need one?
We interview employees, stakeholders and other teammates to hear how they speak about the brand. If they don’t have a clear understanding of brand messaging, they cannot be expected to effectively communicate who you are and what you do.
~ Tonya McKenzie, Founder & CEO
How a Career Setback Can Be the Best Time to Build a Business
“You can only be as good as the people around you. Network organically to find mentors and peers who can offer practical suggestions. Connect with successful people…”
Benefits That Employers Can Offer to Their Workers
“…, providing mental health services to employees can be enormously effective in attracting and retaining a highly capable staff.”
7 PR Communities to Join in 2022
The #PRLunchHour chat is hosted by Tonya McKenzie, Tamara Sykes, and Michelle Garrett all of whom have built thriving careers in public relations and worked on behalf of clients ranging from law firms to technology companies to nonprofit organizations.
8 Must-Follow LinkedIn Profiles for Public Relations Insights
“Tonya is the founder of Sand and Shores PR agency and one of the best experts in the PR industry. She shares valuable insights on her social media that have attracted thousands of followers.” ~Stefan Chekanov, CEO of Brosix
7 PR Takeaways From Naomi Osaka’s Story
As public relations and communications professionals, it is important that we take situations like this, learn from them and take what we have discovered to share, educate, and act on our client’s best behalf. ~TM
L.L.E.A.D. THE WAY
“During struggles, leadership is where most will turn for support. Leadership guides the culture of an organization, prioritizes the win of the whole over the credit of the individual.” ~Tonya McKenzie
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