If you do not have the answer to a question asked of you, say that. You can always elaborate on why you don’t know or the changes that have taken place to change the answer but don’t talk around the question.
Everyone should be using PR and have a communications strategy, but I digress, we’re not there yet.
In the end, you have to decide what you need, what’s holding you back from complete success. ~T.McKenzie
Be true to your brand. Don’t try to be who you think people want you to be. Your authentic self will be what helps you build brand loyalty.
~Tonya McKenzie
Simply put, you want to pick a media partner where you can both share each other’s information with your separate groups that have similar likes, dislikes and buying power. ~T.McKenzie
“… finding a company that may have a new product, launch or might be having a tough time connecting with the same target market that you are going after. You have to do the research. “
Pitch your power to media outlets that can use and appreciate the original content.
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