Increased donations: The end of the year is also a time when people are more likely to donate to charity. By highlighting your organization’s work and impact during this time, you can encourage people to give to your cause.
Understand that engaging a public relations professional early in the process is essential to the success of the event.
70% of U.S. recruiters and HR professionals have rejected candidates based on information they found online. ruiters believe that personal branding is important.
Here’s the thing, no matter how much time you spend building and nurturing your brand, that can all be wiped out by having a bad reputation. As important as it is to have a solid brand, having a strong reputation for your business is just as or more important.
If you do not have the answer to a question asked of you, say that. You can always elaborate on why you don’t know or the changes that have taken place to change the answer but don’t talk around the question.
Everyone should be using PR and have a communications strategy, but I digress, we’re not there yet.
” This is how you develop a deeper commitment from your subscribers. Personal connection is everything.”
~Tonya McKenzie, Comms & Leadership Expert
We interview employees, stakeholders and other teammates to hear how they speak about the brand. If they don’t have a clear understanding of brand messaging, they cannot be expected to effectively communicate who you are and what you do.
~ Tonya McKenzie, Founder & CEO
The #PRLunchHour chat is hosted by Tonya McKenzie, Tamara Sykes, and Michelle Garrett all of whom have built thriving careers in public relations and worked on behalf of clients ranging from law firms to technology companies to nonprofit organizations.
“Tonya is the founder of Sand and Shores PR agency and one of the best experts in the PR industry. She shares valuable insights on her social media that have attracted thousands of followers.” ~Stefan Chekanov, CEO of Brosix
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