As public relations and communications professionals, it is important that we take situations like this, learn from them and take what we have discovered to share, educate, and act on our client’s best behalf. ~TM
Do not settle for the basic, boring, and old methods that you were taught about marketing and public relations.
The Redondo Beach Police Department Engagement Board is lead by Captain Jon Naylor and was established to promote open dialogue, transparency, and more engagement with the community that they serve.
A thought leader is authoritative. They are not just given influence, they leverage authority through their experience, education, and accomplishments. You cannot purchase thought leadership. You have to prove that you are worthy of that title. ~Tonya McKenzie
“We are excited to welcome our newest board members as they have a wealth of experience and fresh perspectives that will bring us closer to achieving our organizational goals,” said Latashia DeVeaux, newly-elected president, BPRS-LA.
Be true to your brand. Don’t try to be who you think people want you to be. Your authentic self will be what helps you build brand loyalty.
~Tonya McKenzie
Simply put, you want to pick a media partner where you can both share each other’s information with your separate groups that have similar likes, dislikes and buying power. ~T.McKenzie
While some authors dream about having their books on store bookshelves, you get to watch yours leave the bookstore and find a place in somebody’s home. ~Tonya McKenzie, Sand & Shores
We work with you to ensure that your author platform is set up for success. ~Sand&Shores
Pitch your power to media outlets that can use and appreciate the original content.
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